What are the words that describe the promise of your corporate brand? Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. As a person with a relatively strong LinkedIn profile and presence, I was looking for tips, tactics and strategies that would help me step up my game and unfortunately, after skimming the book - I'm still looking for it.Finally a book that answers all my questions about using LinkedIn,Reviewed in the United States on September 25, 2016.This book explains step by step how to optimize your profile to be the most effective for career and business building – exactly what all my options are - and unlocks all the possible uses that can allow you to really create your personal brand. • Measure your progress. Kudos!One tip I would have for any small business that’s trying to get recognition for its marketing is to apply for industry awards. Long’s book provides a comprehensive view of personal branding using LinkedIn’s profile, content sharing, and thought leadership capabilities. Professionals are logging-in to LinkedIn in record numbers, so your profile needs to represent you in the best possible light before and after a meeting or interview. • Blog using the LinkedIn Publisher functionality. I used Sandra's book as a give-away to a few lucky people. LinkedIn For Personal Branding will help you to: • Select and prioritize the best personal brand attributes for you, your career and business. **.After viewing product detail pages, look here to find an easy way to navigate back to pages you are interested in.Top subscription boxes – right to your door,Ignite Your LinkedIn Profile: Learn the Secrets to How LinkedIn Ranking Really Works (Job Seeker’s…. ",perspective on personal branding as it applies to the LinkedIn pro le and thought leadership. we must use different parameters.A great reference with examples and website links,Reviewed in the United States on May 16, 2017.I recently presented to a large, professional group of women on the benefits of creating a personal brand online via an optimized LinkedIn profile. The digital world, fueled by content marketing and social media, has propelled the concept of personal branding into the mainstream. Yep, that’s right, a lot of awards for small businesses don’t go round looking for worthy businesses, they rely on the businesses themselves putting them up for the nomination. I thought I could have any kind of profile picture. • Write the most strategic and impactful headline and summary. Long’s book provides a comprehensive view of personal branding using LinkedIn’s profile, content sharing, and thought leadership capabilities. • Leverage LinkedIn Groups and Company pages. If you have strong alignment, the two should work together to leverage each other’s brand promise through a plan designed to produce mutual value. Please try again.You're listening to a sample of the Audible audio edition.Something went wrong.
The additional resources sections were very helpful for follow up reading.
Additionally, Long has assembled a useful set of “How To” advice links that are available on a companion website. A ‘how to guide’ to mastering our professional image on social media! We don’t share your credit card details with third-party sellers, and we don’t sell your information to others.Unable to add item to List. Please try again.There was an error retrieving your Wish Lists. • Consider all the ways you can demonstrate your personal brand –both offline and online- and how they work together. This is an exercise that can be very revealing to one’s personal brand journey. • Select the most memorable words, images, skills, and links. • Provide additional “how to” elements in a companion website so you can click over to see detailed instructions and keep updated.
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